Post by afsanamimi12 on Nov 17, 2024 2:00:57 GMT -5
In them, we see attractive copies and videos with exercises that provide value to us as customers. Email marketing and sales funnels With advertising we can reach people who don't know us at all, but we cannot allow ourselves to always depend exclusively on it. To do this, we will accompany advertising with other strategies and thus generate our own database with our clients' contacts . We can use email marketing for both sales and loyalty because it is a very economical way to achieve results if we use it properly. If you have read the previous sections, you will already have an idea of what a sales funnel looks like.
It is about accompanying the whatsapp and digital marketing potential client from the moment they meet us until they meet us, buy from us and buy from us again. This process can be executed with actions in the digital environment and it will depend on the business objectives of the personal trainer that we decide to create one funnel or another. For our example, we could start from a sales funnel based on advertising or paid traffic for people who don't know us using the lead magnet we have proposed. or SEO strategy in place to appear in Google results when our potential client knows they have a problem and wants to solve it.
What we do need to be clear about is what service we are going to sell and at what price. Selling a monthly subscription to face-to-face training with no commitment at a cost of 80 euros per month is not the same as selling a specific hypopressive workshop for other entrepreneurial professionals in the sector that costs 297 euros. The funnels and sales emails will be different, and the one for the higher-cost service will certainly include more and more elaborate actions: a specific sales page for this course and more email sequences and automations, for example. Measure, analyze, interpret and improve For this we do have a multitude of tools and many times they are not used.
It is about accompanying the whatsapp and digital marketing potential client from the moment they meet us until they meet us, buy from us and buy from us again. This process can be executed with actions in the digital environment and it will depend on the business objectives of the personal trainer that we decide to create one funnel or another. For our example, we could start from a sales funnel based on advertising or paid traffic for people who don't know us using the lead magnet we have proposed. or SEO strategy in place to appear in Google results when our potential client knows they have a problem and wants to solve it.
What we do need to be clear about is what service we are going to sell and at what price. Selling a monthly subscription to face-to-face training with no commitment at a cost of 80 euros per month is not the same as selling a specific hypopressive workshop for other entrepreneurial professionals in the sector that costs 297 euros. The funnels and sales emails will be different, and the one for the higher-cost service will certainly include more and more elaborate actions: a specific sales page for this course and more email sequences and automations, for example. Measure, analyze, interpret and improve For this we do have a multitude of tools and many times they are not used.
